SAii Resort
Published on: Sep 23, 2023

SAii Resorts invites guests to experience a free-spirited festive season in Southern Thailand’s idyllic islands

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Trio of lifestyle resorts in Koh Phi Phi, Phuket and Koh Samui unveil a series of immersive activities this December, including cultural experiences, environmental adventures, family programmes and more, to help every guest create magical memories

Nestled on an 800-metre-long private sandy beach, SAii Phi Phi Island Village sets the scene for tropical festive escapes
BANGKOK, THAILAND (20 September 2023): SAii Resorts, the free-spirited lifestyle brand from S Hotels and Resorts PCL, the leading Thai hospitality investment and management company, has unveiled a series of immersive festive celebrations at its beachfront resorts in Southern Thailand that will help all guests to uncover the natural, cultural and culinary wonders of the “Land of Smiles” at this enchanting time of year.

Throughout December, couples and families at SAii Phi Phi Island Village, SAii Laguna Phuket and SAii Choengmon Koh Samui will be able to embark on highly authentic journeys that are inspired by the spirit of their destination. With signature brand concepts such as Lèn Spa, which offers a personalised path to wellbeing, Mr. Tomyam, the bright Thai-inspired restaurant, and Miss Olive Oyl, the stylish Mediterranean-style bar and grill, plus a wide range of activities that connect visitors with the local community and environment, every SAii Resort is ready to add a sense of “Thainess” to the upcoming festive season…

Festive eco-escapes at SAii Phi Phi Island Village

At SAii Phi Phi Island Village, which is nestled amid 70 acres of coconut groves with a private 800-metre-long white sandy beach, guests can experience a sustainable Christmas and New Year with plenty of opportunities to get outdoors, discover nature and protect the environment. The traditional festive decorations will be centered around an original driftwood Christmas tree, to create a wonderfully warm and rustic feel, and travellers can join the resort’s team in a series of eco-sensitive activities.

Guests can enjoy interactive conservation experiences at the Marine Discovery Centre, including the chance to learn about clownfish breeding

At the resort’s Marine Discovery Centre, a colourful and interactive facility which is dedicated to preserving the ocean, families can join marine biologists and learn about bamboo shark conservation and clownfish breeding programmes, help to plant mangroves, take a kayaking trip to clean-up the precious coastal ecosystems, and even enjoy snorkelling adventures to see the newly-generated coral reef. Maya Bay, the breath-taking cove that inspired the Leonardo DiCaprio movie “The Beach,” can also be visited on small-scale excursions led by local guides on Thai long-tail boats.

Naturally, SAii Phi Phi Island Village will also be staging a full calendar of "A Sparkling Escape" and  festive dining experiences, including sparkling Christmas buffets enhanced with Thai classical dance performances, a dramatic fire show and a special appearance from Santa! Guests can then ring in the New Year with live music and dancing, culminating with a spectacular firework display as the clock ticks down to midnight. Find more details about the special offers here.

Active family adventures at SAii Laguna Phuket

SAii Laguna Phuket, which is nestled between shimmering lagoons and the Andaman Sea on Phuket’s sunset coast, is inviting parents and children to embark on fun-filled adventures this December. This tropical paradise is packed with fantastic family facilities, including a water sports hub, floodlit tennis courts, spectacular swimming pools, waterslides, an archery range, mountain bike rental and more. Mafeung & Mafai’s Junior Beach Club & Camp, the resort’s colourful kids’ club, will offer a daily schedule of festive themed arts & crafts sessions, cooking classes and so much more!

Throughout the holiday season, families can end their day of discovery with a relaxing evening at SAiinema, the resort’s outdoor movie theatre. Sitting back on comfy bean bags under the stars, and snacking on popcorn and other light bites, guests can chill out together while watching their favourite Christmas movies.

SAiinema, the outdoor movie theatre at SAii Laguna Phuket, will screen Christmas movies throughout the festive season

And of course, all ages can immerse themselves in an amazing array of festive lunches, brunches and dinners, with authentic Thai, Western, Mediterranean, Lebanese cuisine and much more! From a Christmas Eve feast with carols and cocktails, to a luxurious evening of lobster and oysters at Mr. Tomyam Beachfront Restaurant, and a New Year’s Eve dinner and dance with fireworks over the Andaman Sea on 31st December, every guest can end the year in style!

Guests can enjoy “A Fabulous Festive Stay” at SAii Laguna Phuket with a special package that includes 15% off the room rate, daily breakfast for two people, and a 10% discount on the resort's festive dinners, including the Festive Family Feast on 24 December and NYE Gala Dinner & Dance or NYE Famous Beach BBQ on 31 December. Explore more details about the Season of Celebrations here.

Serene sojourns for free-spirited couples at SAii Choengmon Koh Samui

SAii Koh Samui Choengmon, the elegant all-pool villa retreat, is the ultimate destination for guests who want to get away from it all and indulge in a private escape. Now, free-spirited couples can connect with each other and achieve romantic bliss with an unforgettable festive stay in a private pool villa, surrounded by swaying palms and shimmering seas.

This holiday season, guests can kayak or snorkel in the pure waters of Hanuman Bay, amid a stunning seascape of granite headlands and colourful coral reefs, unleash their artistic side and learn about Southern Thai heritage with festive themed batik painting lessons, feel the touch of wellness at Lèn Spa, or simply plunge into the seafront infinity pool. For truly exotic tropical adventures, offshore excursions will uncover the wonders of idyllic isles such as Koh Tan and Koh Madsum, which are home to diverse ecosystems, rich wildlife and even a population of friendly beach-dwelling pigs!

SAii Koh Samui Choengmon has crafted a series of uplifting celebrations especially for couples, including a cosy Christmas Eve at Miss Olive Oyl, a poolside barbecue on 28th December and a tropical New Year’s Eve dinner and party with a fire dancer show on 31st December. Under the resort’s “Festive Escape” package, couples can celebrate in style with special prices for the Christmas Eve dinner and tropical New Year’s party at Miss Olive Oyl, plus daily breakfast! To discover more details about the special F&B offers of the resort, please visit here.

SAii Koh Samui Choengmon is a wonderfully romantic seafront retreat where couples can unwind and share unforgettable festive escapes

All of SAii’s beautiful beachfront resorts feature contemporary rooms, suites and villas, bespoke bathroom products at M.I.Y Aroma Lab, sustainability programmes, world-class water sports, personalised wellness and delectable dining, all enabled by the SAii App. At every resort, up to two children stay free-of-charge when sharing accommodation with their parents. To learn more, please visit

SAii Resorts is the free-spirited upper-upscale lifestyle brand from S Hotels and Resorts PCL, the global hospitality company from Singha Estate PCL. For more information, please visit Alternatively, to learn more about S Hotels & Resorts, please visit or follow us on FacebookInstagramYouTube, or LinkedIn.


About S Hotels and Resorts Public Company Limited

S Hotels and Resorts Public Company Limited, the hospitality arm of Singha Estate Public Company Limited, is a fast-growing, Thai-inspired company with an extensive international portfolio and world-class standards. Specialising in the management and investment of high-quality hotels and resorts in desirable destinations across the globe, S Hotels & Resorts has created a collection of its own distinctive lifestyle brands, whilst also partnering with the hospitality industry’s leading names. The company aims to set new standards for leisure and lifestyle through diversified business platforms and to enhance value for all its stakeholders based upon a philosophy of sustainable development and delivering benefits to local communities. To learn more, please visit or follow us on Facebook, Instagram, YouTube, or LinkedIn.


Lalita Somboonsuk (Ta)

Senior Manager - Corporate Marketing Communications

S Hotels & Resorts | Singha Estate PCL

+66 (0) 2058-9888 ext. 320

Jerome Richard

Delivering Asia Communications

+66 91 723 1648



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